Articles
5 Critical Factors for Designing your Email Marketing Campaign
As email marketing is an increasingly popular means of making direct contact with customers and prospects, it's vital that your email is designed effectively. In email marketing terms, this means your email must be three things: visually appealing, succinct and deliverable.
More...Why should your business use email to promote social marketing?
Email marketing messages shared through social networking sites generate many more referrals than simple "forward to a friend" email links. Find out how to make this work for your business...
More...Why should your business use email marketing in 2011?
Businesses have traditionally relied on print-based materials such as leaflets, flyers and brochures to market themselves to their prospective customers. For many years, that was all that a business owner / marketer could use to raise awareness of his brand. Today, email marketing offers numerous advantages over the traditional print-based alternatives and now is a perfect time to give it a go!
More...5 Problems with Sending e-Cards from your own PC!
Things to watch out for if you're sending e-Cards from your own PC rather than via an e-marketing system such as iceMailer...
More...10 Tips for Boosting Email Open Rates
Find out how to increase the chances of getting your marketing emails opened by your propsective customers...
More...Email Marketing: DIY vs iceMailer
Today, businesses regularly use email marketing to make direct contact with customers and prospects. Although online marketing systems such as iceMailer are available to marketers and business-owners, people are inclined to send emails directly from their PC to save on costs. But which approach is right for you?
More...What Next?
