Analysing Your Email
iceMailer tracks your recipients' behaviour from the moment your email arrives right through to them landing on your website / conversion page
iceMailer shows you:
- Who opened your email
- Who clicked through to your site
- Where they clicked on your email
- Where they went on your site
- Who "converted"
- Your campaign's Return On Investment (ROI)
iceMailer's print-ready reports, geographical tracking, fully exportable data and email updates mean that you can analyse the performance of your email campaign from numerous angles.
Use iceMailer's reports to:
- generate lists of hot leads ready for follow-up
- identify your most popular content and landing pages
- pinpoint your most responsive recipients
Reports include:
- Email delivery rates
- Email open rates
- Links clicked (both by link name and destination URL)
- Number of emails forwarded
- Number of replies
- Bounces and unsubscribes
- Emails posted to social network sites
- Campaign comparison reports
- Overlay hotspot report
- Individual contact details and actions
What Next?
